Get MORE from your Direct Mail
See how Watkins’ Direct Omni Channel Marketing can improve the direct mail campaigns you’re already running!
7 Technologies Bundled Together
In One Package For Maximum Results!
HERE'S HOW IT WORKS
20%-40% Increase In
We match your mailing addresses to social media accounts linked to those addresses and we begin showing those prospects digital ads before your mail is sent.
Prospects who visit your website will start seeing your ads on various websites via Google Display Ads. They will keep seeing those ads as they visit different websites.
SOCIAL MEDIA FOLLOW-UP
Prospects will continue to see your ads on social media before, during and after the mail has hit.
We will track, predict and confirm delivery of your mailing, right down to the individual piece, just like a package.
Prospects will receive an email from USPS on the day your mail is being delivered with an image of your direct mail piece, along with a clickable ad that is linked to your website.
When prospects start calling, you’ll know exactly who’s calling because of your mailing. We also match inbound calls to new mailing addresses, which can be added to your next mailing list!
You will see who visited your website because of your direct mail piece and who visited who was not from the campaign. Even if the visitor leaves no information, we have the ability to geo-locate visitors’ mailing address so they can be added to your next mailing list!
"WATKINS DIRECT and the Watkins Printing Company care deeply about what our customers care about. We are 100 percent committed to helping our clients find new customers so they can GROW their business, service or nonprofit association. We work best in a true partner relationship built on honesty and mutual respect."
- William Green, President & Jon Lust, VP, Sales