Get MORE from your Direct Mail

See how Watkins’ Direct Omni Channel Marketing can improve the direct mail campaigns you’re already running!

Copy of Copy of Watkins Printing2.jpg

7 Technologies Bundled Together
In One Package For
Maximum Results!

HERE'S HOW IT WORKS

Pamphlet1
Capture3
Capture1
IFS mail card

20%-40% Increase In

Response Rate

1.jpg
SOCIAL MATCH

We match your mailing addresses to social media accounts linked to those addresses and we begin showing those prospects digital ads before your mail is sent.

3.jpg
ONLINE FOLLOW-UP

Prospects who visit your website will start seeing your ads on various websites via Google Display Ads. They will keep seeing those ads as they visit different websites.

7.jpg
SOCIAL MEDIA FOLLOW-UP

Prospects will continue to see your ads on social media before, during and after the mail has hit.

5.jpg
MAIL TRACKING

We will track, predict and confirm delivery of your mailing, right down to the individual piece, just like a package.

2.jpg
INFORMED DELIVERY

Prospects will receive an email from USPS on the day your mail is being delivered with an image of your direct mail piece, along with a clickable ad that is linked to your website.

6.jpg
CALL TRACKING

When prospects start calling, you’ll know exactly who’s calling because of your mailing. We also match inbound calls to new mailing addresses, which can be added to your next mailing list!

4.jpg
LEADMATCH

You will see who visited your website because of your direct mail piece and who visited who was not from the campaign. Even if the visitor leaves no information, we have the ability to geo-locate visitors’ mailing address so they can be added to your next mailing list!

"WATKINS DIRECT and the Watkins Printing Company care deeply about what our customers care about. We are 100 percent committed to helping our clients find new customers so they can GROW their business, service or nonprofit association. We work best in a true partner relationship built on honesty and mutual respect."

- William Green, President & Jon Lust, VP, Sales

Watkins Printing2.jpg

CONTACT US

The Watkins Printing Company

1401 East 17th Ave, Columbus OH 43211

Office: (614) 618-4405

General Email: Info@watkinsprinting.com

RFP's: wgreen@watkinsprinting.com

CEO_BoB 2019 logo (3)_edited.png
WB_100Years.png
Get a FREE demo
CALL TODAY 614-618-4405 Ext. 118
or leave us a note below

Thanks for submitting!

  • Twitter
  • Black LinkedIn Icon
  • Black Facebook Icon
  • Instagram